Wednesday, July 17, 2013

Week 2: EOC: Boston Consulting Group Video Games

In My opinion.....



I was reading an article written by Boston Consulting Group Video Games and I feel it is true and accurate even though it was written back in 2009. The gaming industry is definitely seeing a decline of 15% percent year over year  according to The NPD Group as of July 19th, 2013. From the research I have done, the gaming industry has taken a massive hit in sales every since the recession started.  As far as the PlayStation, Xbox 360 and the Wii are concerned they are now dogs of the industry. Also, gaming analyst on gamepolitics.com speculate that  the way of the future is going to the tablet. Game makers better starting thinking of a way to not only entertain their customers, but also make games more appealing on tablets. It is a good thing that games and consoles aren't a necessity because of pricing. I would suggest that the industry make products that are more conducive to the consumers budget and develop apps that can compete with the millions of apps on the android and iPhone products.

The problem with game makers I feel, is that they are stuck in a time warp, reminiscing on the 90’s and early 2000’s where people didn't mind going to the store to purchase games. Fast forward to the year 2013, people are lackadaisical. Consumers no longer have the initiative to go to the store and buy games, unless the game store is in a stuffy crowded mall that is next to a Forever 21 or Macy’s . If you are like me, you rather have the convenience of getting a game at a more affordable cost at your fingertips right at home. The sad thing is, children don't even play outside anymore like they use to. That is one reason why I favor the Wii U. The Wii U gives you that extra kick to get you up and going and trims the body fat at the same time. But I still believe it is over for the Wii U and by the time I have children that are old enough to enjoy it, it will be like the first Nintendo that came out back in the early 90’s. What a sad state of affair for all game console makers and game makers, unless they change the way they do business and soon.




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